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WTO Public Forum 2026: It’s All About Services!


This year’s WTO Public Forum ("Powering the Future") is all about trade in services - and we couldn’t agree more with the choice: Cutting edge work on services trade and services regulation has been a central feature of our advisory business for the past 20+ years.

So of course WTI Advisors will be there in force, and of course we will contribute: Across three days in Geneva, WTI Advisors is involved in three sessions, and will also operate an information counter in the Atrium on the EU’s pioneering information platform “My Trade Assistant for Services and Investment.”

WTI Advisors is organising what we hope will be (1) a very interesting working session on testing tomorrow's rules through regulatory sandboxes and special zones, and our Directors are speaking in two others, on (2) making services market access real through domestic regulation, and on (3) closing the information gap that holds services trade back. Details of all three sessions, with dates, times and rooms, below. For the full programme, see the WTO's website.

Come and find us!

Sandboxes, special zones, etc.: Testing tomorrow's rules
Organised by WTI Advisors · Session 13 · Wednesday 16 September, 09:00, Room F
This working session asks how regulatory sandboxes, special economic zones and similar controlled environments let governments experiment with regulations in a limited area and what that means for the services trade.

Making market access real: domestic regulation for services
Hannes Schloemann, Director · Session 59 · Wednesday 16 September, 17:15-18:15, Room F
Hannes joins the panel to discuss the lessons from regulatory reform experience across different economies and how genuine market access is possible when domestic regulation is transparent, predictable and usable for the firms trying to use it.

Unlocking services trade through better information
Hadil Hijazi, Director · Session 99 · Thursday 17 September, 15:45-16:45, Room W
Hadil looks at the information gap facing services exporters, and what better data and clearer regulatory information could unlock for businesses and regulators alike. She will introduce and discuss the EU’s pioneering information platform “My Trade Assistant for Services and Investment”, populated by a team of specialists at WTI Advisors, in close cooperation with DG Trade.

Demonstrating “My Trade Assistant for Services and Investment” - 16 and 17 September, Atrium

Participants interested in the EU’s pioneering “My Trade Assistant for Services and Investment” platform are also invited to visit the demonstration counter in the WTO Atrium, where members of the WTI Advisors team will be available to introduce the tool, demonstrate how it works and answer any question you may have. 

Come, see and talk to us!

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